BLOG ARTICLES
Digital xcellence’s blog archive.
McDonald’s and TBWA’s Blurry Big Mac Billboards Are Totally Ingenious
27 Mar 2019 || Appreciation : This rides on the “Already Known to All” strength coupled with the joy of “I know it”…The real dirty trick though, is the way the images make the viewer do just enough extra work to identify the item—serving up a little puzzle-solving dopamine kick while planting the seed that maybe […]
BLOG Post : Excellence is an Attitude
Yes, Excellence is an attitude towards a Problem; in fact, Every Problem !! Just so we validate, let’s take this example : Why is IHS Dubai relocating students? Happened to see this on 20/03/2019 in Gulf News. Went through it as the headline was curious enough. The key takeaways from the article are as follows […]
How Much Opportunity does #REVPASH offer?
The latest talked about metric in Hotel F&B Operations space is here…#REVPASH !! Revenue Per Available Seat Hour: Meaning, how much did a restaurant earn by Hour, per Seat; linked to the number of seats available to offer to guests!! Let’s start with the Positives: A Stakeholder Metric that helps in having a “Closer” view on the […]
BLOG : Revenue per Sqft | Humanity per SqKm
Blog Article : What determines mankind’s success? It’s different for different people. For some, it is Titles/ for some, Bank Balance/ and for some, Tangible possessions/ and for a few, Inner peace and joy. Among all these, what is “The Ideal”? In particular, For the Human race !! The Capitalism seeks to maximize stakeholder wealth. […]
NextBigThing: I call them #Earines !!
Everyone likes to be informed. Informed 24/7 !! updated with Quality, Curated and Customized information. That too 24/7 !! Saves time; isnt it? I have an Idea : Instead of going after the wearable Google Glasses and similars, why not an earine !! What’s an earine? You guessed it right !! It’s a plugin companion to one […]
BLOG Post : Mirror Excellence [even if you aren’t as Passionate]
When was the last time you got distracted while watching your favorite movie…this; for a duration of 2 hr+ !! Please put a number to it !! How many, at the end of their formal education, tend to find an employment in the industry/role of choice !! Please put a number to it !! “Very […]
